One star, many brands: how Cruzeiro do Sul kept a single visual DNA across institutions, modalities, and personas
Blog
With Pupila, Cruzeiro do Sul generated 22,300 on-brand assets in 11 months — keeping the same star consistent across distance, in-person, and hybrid learning. A case study in brand consistency at scale.
With Pupila, Cruzeiro do Sul generated 22,300 on-brand assets in 11 months — keeping the same star consistent across distance, in-person, and hybrid learning. A case study in brand consistency at scale.
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